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How to Organize Headshots for 50 Employees Without Losing Your Mind
Organizing professional headshots for 50 employees shouldn’t mean 200 emails, a chaotic spreadsheet, and chasing people down the hallway. This guide explains how to plan a smoother team headshot day with self-booking, short appointments, schedule flexibility, preparation guides, automatic reminders, tethered shooting, and a plan for remote or unavailable employees. With Fully Managed Headshots from Jeff B Photography, Calgary companies get consistent, authentic business heads
Jeff Borchert
Aug 278 min read


Authentic Branding Photography: Why Calgary Entrepreneurs Need More Than Stock Photos
Generic stock photos cannot show clients who you are, how you work, or what makes your Calgary business different. Authentic branding photography captures your real people, environment, process, and personality—building trust while creating a versatile image library for your website, social media, proposals, local listings, and future campaigns.
Jeff Borchert
Aug 147 min read


11 Things to Wear for Professional Headshots in Calgary
LinkedIn’s official Help Center says members with a profile photo can receive up to twice as many profile views and three times as many connection requests as members without one.
This guide covers what to wear for professional headshots in Calgary, whether you are booking an individual studio session, preparing for business headshots at your office, or planning professional portraits for your team.
Jeff Borchert
Aug 138 min read


12 Corporate Event Photos Your Marketing Team Can Use for Months
TL;DR The best corporate event photos are strategic marketing assets, not simply a record of who attended. Capture a balanced mix of branded details, real interactions, speakers, leadership, teams, sponsors, and atmosphere. Request both horizontal and vertical images so your marketing team can use them across websites, social media, email, PR, sales, recruitment, and sponsor reporting. Prioritize authentic moments over stiff, overly posed group photos. A well-planned gallery
Jeff Borchert
Aug 137 min read


9 Questions to Ask Before Booking a Calgary Headshot Photographer
Choosing the right Calgary headshot photographer involves more than comparing portfolios and prices. Before booking, ask about style, posing guidance, locations, wardrobe, retouching, image delivery, usage rights, team consistency, and package details. These nine questions will help you find a photographer who can create professional, natural images that support your brand.
Jeff Borchert
Aug 137 min read


Corporate Trade Show Photography: Capture the Energy and Share the Value
A trade show is more than a booth—it is a live mix of conversations, demonstrations, presentations, networking, and brand momentum. Professional trade show photography captures that energy and transforms it into a versatile content library for social media, websites, sales follow-up, sponsor reporting, recruitment, PR, and future event promotion.
Jeff Borchert
Aug 117 min read


The Speed Factor: Why Live Photo Downloads are Changing Calgary Events
Live photo downloads transform event photography into a real-time engagement tool. Guests can receive professional images on their phones within seconds, find their photos using facial recognition, and share branded content while the event is still happening. Learn how this technology helps Calgary events increase social reach, strengthen brand visibility, and deliver immediate value.
Jeff Borchert
Jul 242 min read


The Ultimate Guide to Calgary Golf Tournament Photography
Professional golf tournament photography does more than document the day. It captures sponsor visibility, donor engagement, leadership, fundraising activities, team portraits, and authentic moments on the course. Learn how strategic coverage can elevate your Calgary tournament, strengthen sponsor relationships, and create valuable marketing assets for future events.
Jeff Borchert
Jul 104 min read


Why Your Corporate Stampede Breakfast Needs More Than Just Phone Pics
TL;DR: The Strategic Value of Professional Stampede Photography Brand Cohesion: Stop letting blurry, low-light phone photos define your company’s public image. Employer Brand ROI: Professional imagery increases social media engagement by up to 50% and attracts high-quality talent. Strategic Asset: One breakfast provides enough evergreen content for a full year of recruitment and internal comms. Authenticity First: Capture the real laughter and team bonding without the "stiff
Jeff Borchert
Jun 295 min read


Camera-Shy? How to Get Professional Headshots in Calgary That Actually Feel Like You
TL;DR: The Executive Summary The First Impression ROI: Your headshot is a digital handshake; it takes only 0.1 seconds for a viewer to judge your competence and trustworthiness. Authenticity > Perfection: Modern business headshots in Calgary prioritize genuine connection over rigid, "stiff" corporate posing. Strategic Asset: A professional image isn't a vanity project; it’s a strategic asset that drives brand cohesion and client conversion. The Comfort Factor: The "secret sa
Jeff Borchert
Jun 294 min read


7 Headshot Oopsies: Common Mistakes and How We Fix Them
TL;DR: The Executive Summary First Impressions are Final: It takes 100 milliseconds for a lead to judge your competence. The "Oopsies": Common errors range from stiff "deer in headlights" posing to outdated styles and over-edited, plastic-looking skin. Business Impact: Poor imagery erodes trust, reduces LinkedIn engagement by up to 21x, and dilutes your brand authority. The Jeff B Solution: We focus on physiological comfort, strategic wardrobe selection, and natural lighting
Jeff Borchert
Jun 295 min read


7 Mistakes You're Making with Your Corporate Event Photos (and How to Fix Them)
TL;DR: The Strategic Summary ROI focus: Stop treating photography as a line item; treat it as a multi-channel marketing asset. Authenticity over perfection: Natural, candid interactions drive 2x more engagement than "family reunion" style lineup photos. Strategic Planning: A pre-event brand brief is the difference between a random gallery and a cohesive visual library. Human Element: The photographer's ability to put guests at ease is a "soft skill" with hard-data impact on e
Jeff Borchert
Jun 295 min read


Camera-Shy? How to Get Professional Headshots in Calgary That Actually Feel Like You
TL;DR: The Executive Summary The First Impression ROI: Your headshot is a digital handshake; it takes only 0.1 seconds for a viewer to judge your competence and trustworthiness. Authenticity > Perfection: Modern business headshots in Calgary prioritize genuine connection over rigid, "stiff" corporate posing. Strategic Asset: A professional image isn't a vanity project; it’s a strategic asset that drives brand cohesion and client conversion. The Comfort Factor: The "secret sa
Jeff Borchert
Jun 244 min read


Why Hire a Premium Photographer for Your Calgary Company Holiday Party or Corporate Event?
Planning a Calgary company holiday party, Christmas celebration, or corporate gala? The right photographer makes all the difference. Whether you’re hosting a cozy cocktail party or an extravagant year-end bash, investing in a premium Calgary event photographer ensures your memories—and your brand—shine.
Jeff Borchert
Oct 29, 20252 min read


Calgary Comes Alive: Capturing AmCham Canada’s Stampede Party
If there’s one week that defines Calgary’s spirit, it’s Stampede—and this year’s American Chamber of Commerce in Canada (AmCham Canada) Stampede party at the TELUS Convention Centre was a standout. I had the privilege of photographing the afternoon event, and from the moment guests arrived, the energy was undeniable.
Jeff Borchert
Jul 11, 20253 min read


Celebrating the “Quarter Century Club” with Sobeys and Safeway at Heritage Park
On June 2 and 5, I had the privilege of photographing two unforgettable recognition evenings for Sobeys and Safeway in Calgary. The events celebrated inductees into the “Quarter Century Club,” honouring team members with 25, 30, 35, 40, 45, 50—and even one 55-year—milestones. It was corporate recognition done right: heartfelt, personal, and beautifully executed.
Jeff Borchert
Jun 19, 20252 min read


Rolling Into Nostalgia: Brand Shoot for Calgary's House of Skate
When I heard a new roller rink—House of Skate—was opening in Calgary, I knew I wanted to photograph it. As someone who grew up in Calgary, I spent countless birthdays and events at Lloyd’s Roller Rink, so it’s exciting to see a new spot bringing back that classic roller-skating vibe.
Jeff Borchert
Mar 30, 20243 min read
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